BalloonIt
Balloons have been used for decoration at parties and events for decades, but BalloonIt has taken it to another level entirely. It was only natural they chose a web development company that takes websites to another level.
Responsive:Mobile devices are increasingly being used for online searches, and it won't be long before mobile searches outnumber those done on desktop computers. With a mobile responsive design, the BalloonIt website displays perfectly on cell phones and tablets. All new iNET-built websites are future-ready, thanks to mobile responsive design.
SEO:A great looking website is just the beginning. To get prospective customers to your website, you need an effective effective search engine optimization strategy. iNET-Web optimized the BalloonIt website to rank at the top of search engine results pages for the most common online searches for party/event decorations.
Copywriting:BalloonIt has a great backstory and products that are a great alternative to helium-filled balloons, but without someone to tell their story no one would ever know. That's where iNET-Web's copywriters come in—communicating the products' benefits clearly and concisely without puffery or pretense.
Custom Programming:iNET-Web's programmers built a robust, stable site with secure ecommerce capability. Having the ability to receive orders and payments online, at any hour of the day or night, is making a huge difference in BalloonIt's bottom line. Party on!
Responsive
Mobile devices are increasingly being used for online searches, and it won't be long before mobile searches outnumber those done on desktop computers. With a mobile responsive design, the BalloonIt website displays perfectly on cell phones and tablets. All new iNET-built websites are future-ready, thanks to mobile responsive design.
SEO
A great looking website is just the beginning. To get prospective customers to your website, you need an effective effective search engine optimization strategy. iNET-Web optimized the BalloonIt website to rank at the top of search engine results pages for the most common online searches for party/event decorations.
Copyrighting
BalloonIt has a great backstory and products that are a great alternative to helium-filled balloons, but without someone to tell their story no one would ever know. That's where iNET-Web's copywriters come in—communicating the products' benefits clearly and concisely without puffery or pretense.
Custom Programming
iNET-Web's programmers built a robust, stable site with secure ecommerce capability. Having the ability to receive orders and payments online, at any hour of the day or night, is making a huge difference in BalloonIt's bottom line. Party on!
BalloonIt
BalloonIt is the brainchild of a Milwaukee area couple that loves to decorate with balloons. After years of wrestling with helium-filled balloons, they hit upon the idea of air-filled latex balloons mounted on a tower with a decorative base to hold the display in place. This achieved the height they wanted for table centerpiece decorations, without the hassles of procuring helium and having helium-filled balloons getting tangled up or blown around in outdoor settings. It also allowed the decorations to be easily set up ahead of time, then simply placed on a table or other location.
Website Dilemma
BalloonIt had a website before coming to iNET Web, but it wasn’t optimized for search engines (no keywords, no meta data, no image alts, no SEO to speak of) and the site wasn’t being found online by prospective customers. On top of that, their e-commerce platform was a disaster—difficult for both online users and the business owners to deal with. They sorely needed an entirely new website, which is why they came to iNET-Web.
Technology Implemented
Layout and design – Search Engine Optimization – e-commerce – Responsive Design – Copywriting – HTML –CSS – jQuery
Outcome
iNET-Web created a website that more clearly explains the benefits of the BalloonIt product line. A gallery section showcases their products in a variety of settings, and a “Shop by Theme” section lets prospective customers choose from a range of pre-configured displays. With the rock-solid eCommerce platform our programmers put in place on the site, BalloonIt is ready for glitch-free online transactions. And that’s not just a bunch of hot air.
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